Detroit: An American Catastrophe

In many ways, it’s like a ghost town. It’s eerily quiet. Driving around in the middle of the afternoon, in a city that once was among the most productive on the planet, you see very little traffic, minimal commercial activity, hardly any pedestrians.

What you’ll see are endless acres of urban ruin, block after block and mile after mile of empty and rotting office buildings, storefronts, hotels, apartment buildings and private homes. It’s a scene of devastation and disintegration that stuns the mind, a major American city that still is home to 900,0000 people but which looks at times like a cross between postwar Berlin and the ruin of an ancient civilization.

Detroit was the arsenal of democracy in World War II and the incubator of the American middle class. It was the city that taught mass production to the rest of the world. It was a place that made cars, trucks and other tangible products, not derivatives. And it was the architect of the quintessentially American idea of putting people to work and paying them a decent wage. It’s frightening to think seriously about what we’ve allowed to happen to this city and what is now happening to the middle class and the American economy as a whole.

I was in Detroit with Harley Shaiken, a professor at the University of California, Berkeley, who specializes in labor issues. He grew up in Detroit and his love for the city and its people are palpable, as is his grief for the horrors the city has endured.

The popular narrative of what happened to Detroit contains a great deal of truth but its focus is too narrow to account for the astonishing decline of this former industrial colossus. Yes, there were the riots of 1967, and white flight; and political leadership that was not just shortsighted but at times embarrassingly incompetent and corrupt. And, yes, the auto industry was a case study in self-destruction.

But as Mr. Shaiken points out, Detroit was still viable enough for the Republican Party to hold its convention here in 1980, when it nominated Ronald Reagan. And it was not the riots, but the devastating recession of the early ’80s that really knocked the city senseless. “That’s when the place really cracked,” said Mr. Shaiken, “and that was about aggressive globalization and the lack of an industrial policy, not the riots.”

Detroit and its environs are suffering the agonies of the economic damned because of policies, crafted at the highest national and corporate levels, that resulted in the implosion of crucially important components of America’s manufacturing base. Those decisions have had a profound effect on the fortunes not just of Detroit, or even Michigan, but the entire U.S. economy.

“We’ve been living with the illusion that manufacturing — making things — is so 20th century,” said Mr. Shaiken, “and that we could succeed by concentrating, for example, on complex financial instruments while abandoning the industrial base that sustained so many American families.”

The idea that the fallout from the wrongheaded economic concepts of the past 30 or 40 years could be contained, with the damage limited to the increasingly troubled urban areas while sparing prosperous suburbia, has now proved as phony as Bernie Madoff’s fortune. Americans, whether they live in big cities, suburban towns or rural areas, need jobs, and when those jobs are eliminated (for whatever reasons — technological advances, globalization) without being replaced, the national economy is guaranteed at some point to hit a wall.

Professor Shaiken and I drove past vast lots filled with rubble and garbage and weeds, past the old Michigan Central Terminal, which was once Detroit’s answer to New York’s Grand Central Terminal but which has long since been abandoned; past a onetime Cadillac manufacturing plant that is now an empty lot.

We stopped at an old Ford plant and stood in a stiff, cold wind, reading a plaque put up by the Michigan Historical Commission: “Here at his Highland Park plant, Henry Ford began the mass production of automobiles on a moving assembly line. By 1915 Ford built a million Model T’s. In 1925 over 9,000 were assembled in a single day. Mass production soon moved from here to all phases of American industry and set the pattern of abundance for 20th century living.”

Professor Shaiken’s grandfather, Philip Chapman, took a job at the Highland Park plant in 1914, earning five dollars a day, and worked on production at Ford until his retirement in the mid-1950s.

We’re at a period no less significant to the U.S. than Mr. Chapman’s early years at Ford. We need a revitalized industrial policy, including the creation of whole new industries, if American families are to prosper in the coming decades. If there is any sense of urgency about this in the hearts and minds of our corporate and government leaders, I’ve missed it.

Fix Detroit and we fix what ails America.

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Women+Vampires+Cars = New Moon Videos Viewed 400 Million Times (so far)

New Moon might go down as one of the biggest movies of the year, but it’s also quickly becoming one of the biggest online events ever, at least in the world of online video.

Visible Measures, which tallies what it calls the “True Reach” of an online video (the original, official trailers, copies of the trailers, fan-made trailers, fan commentary, etc.), now reports that New Moon is the second biggest event of all-time, trailing only the omnipotent Soulja Boy in term of total views. In all, the firm estimates that New Moon inspired videos have now been viewed in excess of 400 million times.

"New Moon" is blazing a trail for a new model of paid content distribution.

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Posted 1 day ago

10 CRUCIAL CONSUMER TRENDS FOR 2010 : Trendwatching

I have been working on the Top Digital Trends for 2010, which I will publish on Threeminds just after Thanksgiving. In the meantime, here are the Top 10 Consumer Trends for 2010 from Trendwatching.


OVERVIEW OF THE 10 CONSUMER TRENDS

BUSINESS AS UNUSUAL  Forget the recession: the societal changes that will dominate 2010 were set in motion way before we temporarily stared into the abyss. More »


URBANY  Urban culture is the culture. Extreme urbanization, in 2010, 2011, 2012 and far beyond will lead to more sophisticated and demanding consumers around the world. More »


REAL-TIME REVIEWS  Whatever it is you're selling or launching in 2010, it will be reviewed 'en masse', live, 24/7. More »

(F)LUXURY Closely tied to what constitutes status (which is becoming more fragmented), luxury will be whatever consumers want it to be over the next 12 months. More »


MASS-MINGLING  Online lifestyles are fueling and encouraging 'real world' meet-ups like there's no tomorrow, shattering all cliches and predictions about a desk-bound, virtual, isolated future. More »


ECO-EASY  To really reach some meaningful sustainability goals in 2010, corporations and governments will have to forcefully make it 'easy' for consumers to be more green, by restricting the alternatives. More »


TRACKING & ALERTING  Tracking and alerting are the new search, and 2010 will see countless new INFOLUST services that will help consumers expand their web of control. More »


EMBEDDED GENEROUSITY  Next year, generosity as a trend will adapt to the zeitgeist, leading to more pragmatic and collaborative donation services for consumers. More »


PROFILE MYNING With hundreds of millions of consumers now nurturing some sort of online profile, 2010 will be a good year to introduce some services to help them make the most of it (financially), from intention-based models to digital afterlife services. More »


MATURIALISM  2010 will be even more opinionated, risqué, outspoken, if not 'raw' than 2009; you can thank the anything-goes online world for that. Will your brand be as daring? More »

 

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Posted 3 days ago

MUST READ! Journalistic Integrity and the Compartmentalization of Ethics

National Public Radio has done a commendable job of establishing guidelines that promote journalistic ethics by delineating clear boundaries between the private and the public. In doing so, they inject a welcome dose of order into an often unwieldy world of conflicting information   Excerpted below are NPR’s “commonsense rules” that can also apply to everyone in the field of journalism:

  • Information from your Facebook page, your blog entries, and your tweets - even if you intend them to be personal messages to your friends or family - can be easily circulated beyond your intended audience. This content, therefore, represents you and NPR to the outside world as much as a radio story or story for NPR.org does.
  • Recognize that everything you write or receive on a social media site is public. Anyone with access to the web can get access to your activity on social media sites. And regardless of how careful you are in trying to keep them separate, in your online activity, your professional life and your personal life overlap.
  • You should conduct yourself in social media forums with an eye to how your behavior or comments might appear if we were called upon to defend them as a news organization. In other words, don't behave any differently online than you would in any other public setting.
  • You must not advocate for political or other polarizing issues online. This extends to joining online groups or using social media in any form (including your Facebook page or a personal blog) to express personal views on a political or other controversial issue that you could not write for the air or post on NPR.org.

Furthermore, in an effort to ensure a respectful, reciprocal relationship between staff and readers and to promote more civil online participation, many news organizations are establishing guidelines to rein in contentious comments. For example, the Cleveland Plain Dealer recently issued a new commenting policy seeking to end bigoted comments, while at the same time urging its staff members to meaningfully engage with readers. Likewise, the Boston Globe has created a “member agreement” stipulating general rules for reader participation on its site: “You agree not to use language that abuses or discriminates on the basis of race, religion, nationality, gender, sexual preference, age, region, disability, etc. Hate speech of any kind is grounds for immediate and permanent suspension of access to all or part of the Service.”  Hopefully, such moves among respected news organizations such as these will be duplicated by media organizations concerned about the low levels of public trust and civil discourse.

This article articulates the challenge journalists in particular (but really many of us) are struggling with as, "old, comfortable lines are being blurred. The new values of openness and authenticity are often seen as colliding with the traditional values of editorial oversight and authority. Private expression runs seamlessly into public expression."

The NPR example helps clarify the thin line between professional objectivity and personal attachment.

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Posted 4 days ago

Twitter Helps Take a Bite Out of Crime

Yes, the police will soon follow you on Twitter as forces start not only to use Twitter to broadcast, but to engage with the community. Among the 40 forces or so on Twitter, West Midlands police was the first to start using the micro-blogging platform. The next step is to get interactive, revealed the force's head of press, Chief Inspector Mark Payne, at the 140 Characters conference in London today.

So why did he start to engage with Twitter and what does he expect to gain from it in the future?

"We started because we struggled to engage with young people," said Payne. "We thought Twitter, YouTube and social media, that was where they were talking. So 18 months ago we had no presence anywhere at all. But then we saw a mobile video of a murder – and none of my officers could access the social networks. In the meantime we totally unblocked the net, any officer can now go online. And let me tell you, we had tremendous success finding criminals with the help of social media."

Gordon Scobbie, the assistant chief constable of West Midlands police, added: "We had an investigation in Birmingham, and if we hadn't used Facebook we wouldn't have been successful. Another thing is that social media is a good place to explain why we proceed in a certain way. We can now explain how we act at certain events and keep the general public informed. In that way we can make sure that the public have the democratic right to be somewhere, but also explain our way of approaching something. In posting the event, that becomes transparent."

Posting on social media also changed the way that the police deal with the press, as officers used to have a lot of control. Nowadays it's different: "We post something on YouTube or Facebook and then talk to the local journalist. It is a very productive force."

Payne then outlined the next step: "We want to allow officers to talk to people in the area of social media. We want officers to talk to the public and engage with the public."

And Scobbie explained further: "There is lots of nervousness about social media, but I try and convince police forces that it is a new dynamic and we have to face it. Yes, people will make mistakes, officers may do stupid things, but then we will deal with the individuals. We have trust in our staff. We have got really talented people who understand how to act on social networks. We have to be a part of this. It is important."

You can give them guns, you can give them tasers, now you can give them Twitter.

Filed under: Well, duh!

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Posted 4 days ago

Real-Time Web: Business at the Speed of Thought

In just the past couple of years, several developments have come together to make the Web more of a real-time experience: ubiquitous high-speed Internet connections; a growing number of mobile devices such as the iPhone with full Web browsers; and new Web technologies that enable instant transmission of messages and data. That mix has made always-on, real-time communications easy and addictive. The iconic example, Twitter, attracted 44.5 million people to its Web site in June, plus perhaps an equivalent number who gain access to its services via other sites and software. Facebook's 250 million active users, whose instant status updates are a key part of its appeal, share more than 1 billion videos, photos, and other content each week.

"Real-time" is actually a bit of a misnomer. Most of this activity doesn't truly occur in real time, the way talking on the phone does, and social gestures such as sharing links with friends are just as important a part of the appeal as immediacy. These gestures—often accompanied by data from people's profiles on social networks, such as where they live or their age—hold the key to the real-time Web's moneymaking potential. What people are tweeting and sharing could be a potent indicator of their interests and intentions: When people type in a response to Twitter's home-page question "What are you doing?" their answers also may reveal what they want to buy—right now.

It may be splitting hairs, but it seems that the key to unlocking corporate funding for 'social media' initiatives may be to relabel the approach in language CFOs and CEOs can understand: the real-time web. Or as Bill Gates put it more than a decade ago: Business at the Speed of Thought.

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Posted 4 days ago

Oxford Word of the Year 2009: Unfriend

Every year the New Oxford American Dictionary prepares for the holidays by making its biggest announcement of the year.  This announcement is usually applauded by some and derided by others and the ongoing conversation it sparks is always a lot of fun, so I encourage you to let us know what you think in the comments.

Without further ado, the 2009 Word of the Year is: unfriend.

unfriend – verb – To remove someone as a ‘friend’ on a social networking site such as Facebook.

As in, “I decided to unfriend my roommate on Facebook after we had a fight.”

“It has both currency and potential longevity,” notes Christine Lindberg, Senior Lexicographer for Oxford’s US dictionary program. “In the online social networking context, its meaning is understood, so its adoption as a modern verb form makes this an interesting choice for Word of the Year. Most “un-” prefixed words are adjectives (unacceptable, unpleasant), and there are certainly some familiar “un-” verbs (uncap, unpack), but “unfriend” is different from the norm. It assumes a verb sense of “friend” that is really not used (at least not since maybe the 17th century!). Unfriend has real lex-appeal.”

Wondering what other new words were considered for the New Oxford American Dictionary 2009 Word of the Year?  Check out the list below.

Technology

hashtag – a # [hash] sign added to a word or phrase that enables Twitter users to search for tweets (postings on the Twitter site) that contain similarly tagged items and view thematic sets

intexticated – distracted because texting on a cellphone while driving a vehicle

netbook – a small, very portable laptop computer with limited memory

paywall – a way of blocking access to a part of a website which is only available to paying subscribers

sexting – the sending of sexually explicit texts and pictures by cellphone

Economy

freemium – a business model in which some basic services are provided for free, with the aim of enticing users to pay for additional, premium features or content

funemployed – taking advantage of one’s newly unemployed status to have fun or pursue other interests

zombie bank – a financial institution whose liabilities are greater than its assets, but which continues to operate because of government support

Politics and Current Affairs

Ardi(Ardipithecus ramidus) oldest known hominid, discovered in Ethiopia during the 1990s and announced to the public in 2009

birther – a conspiracy theorist who challenges President Obama’s birth certificate

choice mom – a person who chooses to be a single mother

death panel – a theoretical body that determines which patients deserve to live, when care is rationed

teabagger -a person, who protests President Obama’s tax policies and stimulus package, often through local demonstrations known as “Tea Party” protests (in allusion to the Boston Tea Party of 1773)

Environment

brown state – a US state that does not have strict environmental regulations

green state – a US state that has strict environmental regulations

ecotown - a town built and run on eco-friendly principles

Novelty Words

deleb – a dead celebrity

tramp stamp – a tattoo on the lower back, usually on a woman

Tip o' the hat to Stacy Lukasavitz. Just brilliant.

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Posted 5 days ago

Disney Posts Alice in Wonderland Posters on Facebook

Tim Burton’s 3D epic “Alice in Wonderland” doesn’t hit theaters until March 2010, but Walt Disney Pictures is already utilizing social media to spread the word about it. Disney started a Facebook (Facebook) campaign for the film in July and this week has used the service to show off two new posters from the film (a third is on the way).

In July, Disney created fan pages for three of the characters in the film and offered fans of the most popular character early access to the film’s first teaser. If you’ll recall, that plan was somewhat thwarted when early copies made their way onto the web a day in advance.

The Mad Hatter (played by Johnny Depp in the film) was the most popular fan page, so it’s no surprise that his page has received the most updates. On Monday and Wednesday, Disney posted updates to the Mad Hatter’s page, showing off new poster designs and linking users to even higher quality images on Flickr (Flickr). You can see both posters here and here.

aliceposters

Studios usually offer up press materials to media publications and movie blogs, who then disseminate that information to the fans. Offering this sort of publicity info directly to the interested public — using social media channels — is a pretty new concept.

For Disney, it might be all about recognizing that the target audience for “Alice in Wonderland” is Internet savvy and connected with social media. Thus, it makes sense to make a direct connection for some of this material and in effect, brand more of the buzz.

What do you think about how movie studios use social media with publicity campaigns?

Love the marketing strategy. Love the imagery. Can't WAIT for the movie!!!

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Posted 9 days ago

Cleverbot Avatar: The Future of Communication?

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Posted 11 days ago

Rent the Runway = Netflix for Couture

a nascent Web site called Rent the Runway is hoping to make high-end fashions much more accessible and almost as easy as renting a movie from Netflix.

The mail-order service, which finishes the testing phase on Monday, allows women to rent dresses from notable fashion designers like Diane Von Furstenberg, Hervé Léger and Proenza Schouler for roughly one-tenth of what they would cost to buy in a retail store.

The rentals run $50 to $200 for a four-night loan and are shipped directly to the customer’s doorstep. After wearing the dress, she puts it into a prepaid envelope and drops it in the mail. Dry cleaning is included in the price, but damage insurance costs $5, and in the case of outright destruction of the dress, the renter is responsible for the full retail price.

Rent the Runway is a recession-era twist on the Internet rent-by-mail model, which has been used for things like textbooks and video games in addition to movies. Unlike those utilitarian items, however, the dresses offer a touch of Cinderella — on a budget.

Julia Harris, a 27-year-old graduate student living in New York, turned to Rent the Runway when she needed something chic for a fall wedding. For $50, she got a fuchsia Catherine Malandrino number with an elaborately ruffled bust that would have cost $495 to buy.

“It was so easy. You just wear it and drop it back in the mail to them,” Ms. Harris said. “I don’t spend $2,000 on a dress regularly, so it’s nice to be able to wear some of the more expensive brands I wouldn’t be able to buy otherwise. And instead of just buying one or two dresses for this season, I can still have a lot of things to wear.”

Rent the Runway was founded by two recent Harvard Business School graduates, Jennifer Hyman and Jennifer Carter Fleiss. Ms. Hyman said she got the idea for the service last year after watching her younger sister agonize over whether to buy an expensive new outfit to wear to a wedding.

“Here was this young girl who loves fashion and was willing to spend a good portion of her salary on a dress that she’s only going to wear once or twice, and I thought, there has to be a solution for this,” said Ms. Hyman.

The founders say that more than 20,000 women have signed up for the service, which has been shipping dresses for only a week. Bain Capital Ventures provided seed financing, which the company used to build its inventory of 160 styles.

Rent the Runway declined to discuss its business strategy, but it is clear the company faces several risks. Unlike DVDs, fashion changes quickly, and there is no guarantee that the company will be able to rent each dress enough times to cover its costs.

In addition, retail stores in major cities have offered dresses for rent for years. Rent the Runway is betting that its shop-by-Web convenience and the appeal of its top-quality fashions will persuade women across the country to rent a dress for a special occasion without trying it on beforehand.

The company has also chosen to make the service invitation-only, which gives it an air of exclusivity but may limit its audience.

Jeff Roster, an analyst with Gartner, said that execution would be critical. “If my movie doesn’t come on time, I might be mad, but life goes on,” he said. “But if my fancy dress for a big important event doesn’t arrive, that’s a customer service problem like you’ve never had before.”

Ms. Hyman and Ms. Carter Fleiss said they had taken several steps to guard against service fiascos. For starters, they use a reservation system to ensure that a customer can get a specific dress for the night she needs it.

To assist with fitting, they have on-call stylists who can advise customers on how certain materials feel and how a particular dress might hang on various body types. In addition, the site offers returns within 24 hours for any reason and will include an extra size of a first dress at no additional cost.

Customers who want to be extra-safe can choose a second style as a backup, for an additional $25. And all dresses come with a custom garment bag and a “fit kit,” which includes double-sided tape, bra strap adjusters and deodorant stain removers.

For fashion designers, the service is a creative marketing strategy and a way to reach a new generation of customers, said Ms. Hyman. “If someone wears a dress and absolutely loves it, she will go out and buy it,” she said.

Think I could spend a LOT of money with this company. What a BRILLIANT idea!!!

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Posted 11 days ago